Category Archives: Digital Marketing Strategy

Emotional Marketing Creates Valuable Content for Business

In a time when resources have never been so scarce marketers have to get their messages delivered in the most cost effective manner possible. This hasn’t changed for marketers because as everybody knows, when budgets get tight the first thing … Continue reading

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How Not to use Hashtags on Facebook.

Clickable hashtags have arrived on Facebook, and as you are aware businesses are jumping on the bandwagon by adding hashtags to their posts, this is good, because it makes it easier for users on Facebook to find information about their … Continue reading

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Images not Words get the most Attention on Facebook

“Don’t judge a book by its cover,” is a saying that will never go out of date because, that is how we interpret the world we live on, we see an image and based on our interpretation of the image, … Continue reading

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The Emperor’s New Suit has lessons for Everybody in Marketing

The Emperor’s New Suit was written by Hans Christian Anderson in 1837 and the lesson in humility the Emperor learned through the actions of a young boy are as applicable today as they were when this book was written over … Continue reading

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Purchasing Social Media Followers will Ruin your Reputation when it is obvious you did

  It is better to speak with one genuine person who needs your product or service, rather than 100,000 people who are prepared to listen, and that is my position when it comes to purchasing social media likes and followers for your … Continue reading

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Share Images Your Friends will Love to Share

Social media platforms will only work for you, and your business if you provide content that your friends and customers want to see and share with their friends. The following sentence is the most important message for business owners. Your … Continue reading

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Professionals use Facebook Business pages for Business, Do You?

One of the most commonly asked questions in business is what returns am I getting on my investment? The time it takes to prepare and send out posts on Facebook is an investment of your time. And yet there are … Continue reading

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The Images You Associate with Your Brand are Important.

People go on social media sites to be entertained, it is a social setting after all, and that’s what people expect to find. They look for like-minded individuals who will share stories relating to topics they find interesting. A good example … Continue reading

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The Reasons for Using a Social Media Manager are Clear to Everybody

“What you get for nothing is exactly what you will think of it, nothing.” ~Alison Shark. And that is the biggest problem facing social media marketers today. The social media platforms are free; a lot of small to medium enterprise … Continue reading

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Is Social Media Marketing Free to Everybody

What is Social Media? Social media refers to the means of interactions among people in which they create, share, and exchange information and ideas in virtual communities and networks. ~ Andreas Kaplan. What is Social media Marketing? Social media marketing … Continue reading

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